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BtoB

Study examines C-level involvement in IT spending

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New York--CMP Media’s InformationWeek and Optimize released Tuesday the results of their “Redefining Business Study,” which surveyed more than 200 C-level executives about their involvement in IT spending. The study indicated that C-level executives are not involved in all purchases. Their involvement depends on price level and the kind of technology being purchased. According to the study, CIOs care most about e-business, security, and storage; CFOs concern themselves with back-office and customer-facing applications; and CEOs focus on customer-facing applications and general e-business. The study also found that 41% of capital IT expenditures are spent on strategic initiatives such as CRM and ERP and 43% are spent on infrastructure technologies.
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