BtoB

Study says tech spending by distributors to exceed $80 billion by '08

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Philadelphia--Spending on computer hardware and software by wholesalers and distributors is expected to exceed $80 billion by 2008, up from about $53 billion in 2003, according to a study released by the Distribution Research and Education Foundation.

The survey of more than 1,000 wholesale distributors found that executives plan to increase spending in four areas: online ordering, CRM, sales force automation and warehouse management systems.

The study, “Facing the Forces of Change: The Road to Opportunity,” was conducted by Pembroke Consulting on behalf of the Distribution Research and Education Foundation. It examines the key forces affecting the supply chain.

"In the coming years, distribution executives will invest in technologies that improve productivity, enhance existing service offerings and meet new demands for customer self-service in b-to-b supply chains,” said Adam Fein, president of Pembroke Consulting.

The study is available for purchase online at http://www.nawpubs.org

--Kate Maddox

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