×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

AT&T, Turn announce audience management platform

Published on .

Most Popular
New York—AT&T AdWorks, a digital media group that is part of AT&T, and marketing software company Turn will jointly develop an audience management platform to help clients better target audiences, the two said in a statement. The platform, to be offered to AT&T AdWorks clients, will feature campaign management, ad serving and data management capabilities. Financial terms were undisclosed.
In this article: