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BtoB

TechTarget partners with Spanish publishing company

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Needham, Mass.—Information technology media company TechTarget announced Monday that it has formed a partnership with Kunzer Ediciones, an IT publisher in Spain. Together, the two companies will develop Spanish-language versions of TechTarget communities. In a later phase of the partnership, TechTarget expects Kunzer editorial staff will enhance each property with local content about Spanish and Latin American IT markets. The deal marks the first European venture for TechTarget.

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