London—IT media company TechTarget said Wednesday that is has signed a partnership with Reed Business Information U.K. to distribute TechTarget’s content to users of ComptuerWeekly.com, one of the top sites for IT pros and decision-makers in the U.K.
Financial terms were not disclosed.
Under the agreement, ComputerWeekly.com will offer TechTarget’s IT news, editorial features, the TechTarget Research Library and a database of vendor-sponsored white papers and production information. Advertisers will have the opportunity to place sponsored white papers in the research library.
The partnership is designed to boost ComputerWeekly.com’s lead-generation offering to sponsors.