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BtoB

Tony Weisman, CEO, Digitas North America

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What: CEO Where: Digitas North America, Boston Why: Under Weisman's leadership, digital agency Digitas won new accounts including Merrill Lynch, Moët Hennessy Asia Pacific Estates & Wines and Sprint. The agency created online marketing campaigns such as “Gateway to Emerson” for Emerson Electric, “Flavours Asia” for Moët Hennessy Asia Pacific Estates & Wines, and “Upgrade to the New Done” for Sprint Direct Connect.
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