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BtoB

Townsend adds high-tech brand guru

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San Diego--Integrated technology marketing company The Townsend Agency has named Neil McQueen as exec VP-brand marketing creative director. McQueen was with Shafer Advertising, Irvine, Calif. He will work on developing cost-effective new branding strategies that have built-in return on investment components, said Townsend President-CEO Jacqueline Townsend Konstanturos.
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