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BtoB

Transora, Packtion in b-to-b packaging deal

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Chicago--Consumer products e-marketplace giant Transora has selected Packtion Corp., a packaging design and procurement hub, as its e-packaging partner. Transora's backers and participants, including H.J. Heinz Co., Nestle Holdings Inc. and The Coca-Cola Co., will begin using Packtion. The deal is a boon for Packtion, and underscores the support it is getting from the Fortune 500 community. In February, Procter & Gamble Co. and DuPont became venture financing backers of Packtion, and agreed to begin using it as well.
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