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TRUSTe and ePrivacy unveil e-mail certification program

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Washington—TRUSTe, a nonprofit privacy certification organization, and ePrivacy Group, a privacy consulting firm, announced an e-mail certification program called "Trusted Sender." Under the program, leading e-mail providers including DoubleClick Inc., Microsoft Corp. and Topica will beta test the program, which certifies and labels e-mail under a seal that recognizes legitimate corporate senders.
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