Twitter seeks to acquire TweetDeck

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San Francisco—Twitter Inc. is reportedly in discussions to acquire third-party Twitter feed management tool TweetDeck. According to The Wall Street Journal, the price is $50 million.

Twitter has been striving to wean users away from third-party clients such as TweetDeck, Seesmic and TweetDroyd, and to encourage them instead to use and its own mobile management clients.

TweetDeck, based in London, is the most popular third-party Twitter monitoring tool, with a 13.1% market share, ranking behind only Twitter's own solutions, according to social media monitoring company Sysomos.

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