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UBM restructures CMP into four separate divisions, each with its own CEO

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New York—United Business Media announced Friday that it is restructuring CMP into four market-focused businesses, each with its own CEO.

As part of the reorganization, the CMP name has been eliminated.

The four new divisions and their CEOs, now part of UBM-U.S., are:

• TechWeb (www.techweb.com/aboutus), which will be led by CEO Tony Uphoff. TechWeb, formerly CMP’s Business Technology Group, produces events such as Black Hat, Interop, VoiceCon and Web 2.0. Its other assets include InformationWeek, MSDN and TechNet.; bMighty.com, which covers the small and midsize business market; Intelligent Enterprise; Light Reading; the Financial Technology Network; and the TechWeb Network.

• Everything Channel (www.everythingchannel.com), which will be led by CEO Robert Faletra. The unit, formerly CMP Channel, focuses on the indirect sales channel for technology purchases. It includes the ChannelWeb online network; CRN and VARBusiness; the XChange and Vision events; work flow tools (MTC and eXalt); telerecruiting; sales support; marketing services; research; and education.

• TechInsights (www.techinsights.com), which will be led by CEO Paul Miller. The division, formerly CMP’s Electronics Group, focuses on technical information for the electronics industry. It includes EE Times, Embedded Systems Conferences, Portelligent, Semiconductor Insights and TechOnline.

• Think Services (www.think-services.com), which will be led by CEO Philip Chapnick. Think Services, formerly CMP’s Game, Dr. Dobb’s and International Customer Management Group, connects specialized communities via interactive media and educational events. Its products include Dr. Dobb’s Journal, the Game Developers Conference, Gamasutra.com, the Help Desk Institute and the International Customer Management Institute.

The new businesses will share back-office functions and a strategic account team for integrated ad sales. Scott Mozarsky, who was CFO of CMP, has been named COO to manage the centralized functions. Other functions will be decentralized.

"With the four new divisions, we’re now a much more agile and more focused business," said UBM CEO David Levin, in an interview with BtoB. "We’ll be able to pursue target markets faster and address customer needs better." He said advertisers’ initial reaction to the restructuring has been positive.

In the last several years, CMP had morphed from a printcentric business into one geared toward events and the Web. In 2004, print generated 75% of revenue. However, after a string of acquisitions in the last few years, print will account for about 24% of revenue this year on a pro forma basis, followed by events (40%), online (20%) and data and services (16%).

"The shape of the business has clearly changed radically and in an exciting way," Levin said. "We’re increasingly serving different markets, and CMP as a holding company was not an enabler but was holding the entity back."

The reorganization comes a little more than three months after Steve Weitzner stepped aside as CEO of CMP to run its international division. In January, Weitzner became chairman-CEO of CMP rival Ziff Davis Enterprise.

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