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UBM Tech introduces Tech Marketing 360 as successor to OMS

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San Francisco—UBM Tech is rebranding its Online Marketing Summit as Tech Marketing 360, with its first conference under the new name to be held in Dana Point, Calif., in February. “We are working to do something different from any other existing marketing conference,” said Gayle Wolski, general manager, in a statement. “Tech Marketing 360 will serve as the steward in the industry and as we transition away from the OMS brand.” Through its former TechWeb division, UBM acquired OMS in late 2011.
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