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BtoB

Unicast unveils 3D video ads on MSNBC.com

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Austin, Texas—Online ad company Unicast announced the first 3D ad format through a strategic partnership with MSNBC.com.

Under the agreement, Unicast will deliver rich media ads, including a new 3D format, on its homepage. The ad formats include “pushdown” ads, interactive wallpaper, a custom 3D cube and interactive features such as videos, photo galleries, 360-degree tours and real-time color selection.

Examples of the rich media ads are available at http://www.unicast.com/Showcase.aspx#/p/104.

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