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United Technologies launches campaign

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New York--United Technologies Corp. launched an integrated ad campaign, developed by Doremus. The campaign has a tagline of “This is momentum,” and includes TV, print and outdoor ads. Print ads are running in Vanity Fair, The New Yorker, Bloomberg Markets and Barron's. The ads showcase United Technologies’ innovations and various brands, including Otis elevators, Carrier air-conditioning products and UTC power fuel cells.
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