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BtoB

USPS rolls out '2nd Ounce Free' pricing

Published on .

Washington, D.C.—The U.S. Postal Service has introduced 2nd Ounce Free pricing, permitting commercial mailers to send out first-class pieces of up to 2 ounces at the 1-ounce price.

According to USPS, the offer is aimed at commercial mailers of presorted transactional items such as bills, invoices and statements, allowing them to add in additional information about offers, up- and cross-selling opportunities, notifications, surveys and reply cards, or to use upgraded stock and envelopes, the USPS said.

The 2nd Ounce Free program is a new price for presorted first-class mail, not a limited-time promotion such as the USPS' previous “summer sale” programs. First-class 1-ounce prices rose this week to 45 cents, or 35 cents for automated mailings.

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