×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

ValueClick buys competitor

Published on .

Westlake Village, Calif.--Continuing to broaden its scope online, ValueClick, Inc. has acquired Fremont, Calif.-based Click Agents.com Inc. Both companies deal in performance-based ads on the Internet. As part of the deal Click Agents will receive 5.3 million shares of ValueClick stock, valued at about $21 million, according to John Ardis, ValueClick's VP-marketing. Since going public in March, ValueClick has opened five international offices and added wireless advertising and opt-in e-mail to its menu of options.
Most Popular
In this article: