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BtoB

Velti debuts mobile ad network

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San Francisco—Mobile marketing company Velti announced the launch of Velti Media, a mobile advertising network. The network reaches more than 1.4 billion mobile users around the world, the company said. Velti also unveiled Multi-Channel Targeting, a new data analytics platform for mobile advertising. The service lets advertisers retarget ads to users across multiple platforms, including PCs, tablets and mobile devices.
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