BtoB

Virgin HealthMiles selects Forge for marketing

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Boston—Virgin HealthMiles, which provides technology for employee health programs, has selected Forge, Boston, for marketing. Forge will be responsible for developing a b-to-b campaign to launch next month as well as a website redesign. The account was previously handled by various agencies on a project-by-project basis. There was a regional review for the account. Billings were undisclosed.
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