Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


VNU forms partnership with FeedBurner for RSS ads

Published on .

London—VNU Business Media Europe on Tuesday announced it has formed a partnership with FeedBurner, an RSS feed management provider, that will enable it to tap into revenue-generating RSS services for its publishing platforms. It has already run RSS ads placed by FeedBurner from advertisers including Nokia Enterprise Solutions, a division of Nokia, in several VNU feeds.

Most Popular
In this article: