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BtoB

VNU shareholders approve change to private-company status

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Haarlem, the Netherlands—Anglo-Dutch media giant VNU, which was acquired in June by a consortium of private equity firms for roughly $9 billion, Friday received shareholder approval to become a private company. The move comes amid questions throughout business media circles about whether VNU will sell any of its assets. The company’s chief asset is media measurement firm ACNielsen. It also owns VNU Business Media, which publishes titles such as Billboard, The Hollywood Reporter and National Jeweler.

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