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W.A. Wilde partners with CAS

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Holliston, Mass.—Direct marketing services company W.A. Wilde announced Tuesday it has partnered with CAS Inc., a data processing company.

The agreement enables Wilde to offer clients CAS’ Turbo-Marketing database software, while CAS can offer its clients access to Wilde’s eZ-Mail production engine and variable printing technology. Integration of the two systems will enable direct marketers to query, order and download prospect lists, and at the same time select, proof and place requests for direct mail production online.

—Carol Krol

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