×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Webtrends acquires analytics company Reinvigorate

Published on .

San Francisco—Webtrends, a provider of Web analytics, has acquired real-time analytics company Reinvigorate from Media Temple Ventures. Financial terms of the deal were not disclosed. Webtrends said the acquisition enables it to offer real-time as well as historical analytics for mobile, social and Web channels. Among the capabilities offered by Reinvigorate are data visualization technologies, such as heat maps, link maps and visitor path analysis.
Most Popular
In this article: