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BtoB

William Pollak, Incisive Media

Published on .

What: CEO

Where: Incisive Media, New York

Why: Pollak is overseeing the continued migration of Incisive Media to greater dependence on paid content rather than more cyclical advertising dollars. The financial portion of Incisive's portfolio has been hit hard by the recession, but the law side of the business has held up relatively well.
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