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BtoB

Possible Worldwide acquires Fortune Cookie

Published on .

New York—Possible Worldwide, a WPP-owned digital agency, announced its acquisition of Fortune Cookie, a digital marketing agency. Financial terms of the deal were not disclosed. Under the acquisition, London-based Fortune be merged into Possible. Justin Cooke, who had been CEO of Fortune Cookie, has been named to that same title at Possible Worldwide U.K.
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