×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Wunderman taps Visible Technologies for social media strategies

Published on .

Most Popular
New York—Marketing services network Wunderman has chosen Seattle-based Visible Technologies to help it drive social media strategies for clients worldwide.

Under the terms of the partnership, Wunderman network agencies will use Visible Technologies’ TruCast monitoring, measurement and engagement platform, together with its own consulting, metrics and optimization processes, to help integrate social technologies such as blogs and social sites into client marketing plans.

—Christopher Hosford

In this article: