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BtoB

‘Ad Age’ to launch China e-newsletter

Published on .

New York—Advertising Age will launch an English-language e-newsletter in China by June. "Advertising Age China" will begin as a monthly, with plans to increase frequency to fortnightly. The paid newsletter will be aimed at several thousand English-speaking readers in China, said David Klein, VP-publishing and editorial director for Crain Communications Inc., which also publishes BtoB and Media Business.

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