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BtoB

‘European Business,’ CNBC Europe join forces to relaunch business publication

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London—CNBC Europe, the pan-European business and financial TV network, and Ink Publishing’s European Business have linked up to relaunch the magazine as a monthly, co-branded publication named CNBC European Business. The renamed publication will have an initial circulation of 108,000. Distribution will be predominately through newsstands, airports and hotels. CNBC Europe reaches 5.8 million viewers per month, according to the European Media and Marketing 2005 Survey and is attracting 1.8 million more viewers than any other pan-European and financial channel.
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