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BtoB

‘Shattered,’ a new women’s business magazine, debuts

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New York—Aiming to elevate the coverage of women in business, Shattered debuted this month.

The magazine, with an initial circulation of 75,000, is being distributed globally through professional women’s organizations, Ivy League universities, business schools and corporate partners, including Lehman Brothers and UBS.

Following the June launch, it will run 10 times per year, beginning with the September issue.

The magazine will provide news and information, from a woman’s perspective, on banking, finance, technology, law, industry, media and the arts. It is being published by Shattered Magazine, a privately held New York-based publishing company.

The publication is the brainchild of Julie Ros, who is controlling director, publisher and editor in chief.

Among the advertisers in the initial issue are Citigroup, UBS and Hilton Hotels.

—Matthew Schwartz

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