Y&R lands DuPont account

Published on .

Most Popular
New York--DuPont, Wilmington, Del., assigned its $15 million to $20 million Advanced Fibers Systems account in the United States to Young & Rubicam. The move consolidates the global account of DuPont's AFS division, whose products include Kevlar, Nomex and Teflon, with Y&R, because the European portion of the AFS account is handled by Y&R Geneva. The U.S. AFS account was handled by RT&E, Wilmington, Del.
In this article: