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BtoB

New Yahoo! search product includes search engine anti-spam tools

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As part of its new personal search product released in beta on Tuesday, Yahoo! said it is giving individual users the ability to customize results. The new product, called My Yahoo! Search, will allow users to save and organize searches in personal folders, make additional notes on those results and share links with others.

In addition, users can now block unwanted search results from appearing in future searches. Called search engine spam, the sites are either unwanted or irrelevant Web sites.

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