×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Yankee Group starts financial practice

Published on .

Most Popular
Internet consultancy The Yankee Group has launched a financial services practice. It will focus on topics such as brand development, electronic communications networks and regulatory issues. The Yankee Group faces competition from consultancies such as Forrester Research, Mainspring Communications Inc. and TowerGroup.
In this article: