×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

New York Times Digital signs up advertisers for surround sessions

Published on .

New York--New York Times Digital, the Internet division of The New York Times Co., announced the launch of surround sessions, a new online ad format. Surround sessions feature sequential advertising with a story line that follows users through their sessions on a Web site. Advertisers using the new format include E-trade Securities Inc., Nexium Inc. and Porsche Cars North America Inc.
Most Popular
In this article: