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New York Times, Hoover's announce joint marketing agreement

Published on .

New York--The New York Times Co. and business information provider Hoover's Inc. announced a joint marketing agreement to promote Hoover's subscriptions and The New York Times Electronic Edition. Hoover's gives subscribers access to company information produced and updated daily by Hoover's editors. Subscription features include in-depth company profiles, biographies of company executives and board members, comprehensive lists of competitors and in-depth financial data.
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