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BtoB

Ziff Davis to add consumer tech title

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New York--Ziff Davis Media, publisher of PC Magazine and eWeek, continues to bet on technology media products aimed at the consumer. The company announced Tuesday the launch of Sync, a lifestyle magazine intended to provide consumers insight into how to use digital products in their everyday lives. The magazine is slated to debut this summer with a rate base of 200,000, consisting primarily of male readers ages 25 to 44.
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