Ziff Davis Enterprise forms ROI Leadership Council

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New York—Ziff Davis Enterprise, publisher of eWEEK, announced the creation of the ROI Leadership Council. The company said the panel of technology marketing executives will discuss a range of solutions for information technology marketing challenges. Marketers from IBM Corp., Microsoft Corp. and have joined the panel. “Cloud and mobile computing, application development and platform migrations are just a few of the critical issues consuming IT professionals' and service partners' time and resources,” Jeff Strief, president-enterprise business for Ziff Davis Enterprise, said in a statement. “These same powerful forces are transforming the technology media services business as well,” he said.
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