Conservative Talkers Will Keep on Yakkin'

It's not About Winning Elections, It's About Winning Audiences

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Despite the efforts of the right-wing radio's heaviest hitters, John McCain walked out of Super Tuesday with a clear lead. Not even top-rated talker Rush Limbaugh could bring down the Maverick, a man Mr. Limbaugh accused of stabbing "his own party in the back."

"Talk radio's job is not to get people elected, it's to have listeners and to sell advertising," said Michael Harrison, publisher of Talkers magazine, adding that any discussion of the impact is good for business. READ MORE