Hole Mole: Hispanic Spend in Texas Could Pass $2M

Clinton and Obama Spread the Cash in Lone Star State

By Published on .

Most Popular
WASHINGTON (Adage.com) -- The Hispanic market in Texas is seeing an unprecedented boom in campaign spending as presidential hopefuls Barack Obama and Hillary Clinton vie for supremacy in the Lone Star state.

Together, the candidates spent nearly $2 million advertising to Spanish-speaking Hispanics in California, and broadcasters are saying spending ahead of the March 4 Texas primary could top that. (READ MORE)