What Did Tic Tacs Do to Deserve Donald Trump?!

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A splash page on Tic Tac's website, Friday, Oct. 7, 2016.
A splash page on Tic Tac's website, Friday, Oct. 7, 2016. Credit: tictacusa.com

First Donald Trump Jr. had to go and compare refugees to Skittles, and now it turns out his dad totally misuses Tic Tacs.

Per The Washington Post's bombshell report today about a conversation the elder Trump had with Billy Bush in 2005 -- it was caught and preserved for posterity (and October 2016) thanks to a hot mic -- The Donald thinks that Tic Tacs come in handy in certain incredibly gross, disturbing situations. Like when Donald Trump spots an actress in the distance -- in this case, Arianne Zucker of "Days of Our Lives" fame -- and decides he's entitled to force himself on her:

"I've got to use some Tic Tacs, just in case I start kissing her," Trump told Bush. "You know, I'm automatically attracted to beautiful -- I just start kissing them. It's like a magnet. Just kiss. I don't even wait. And when you're a star, they let you do it. You can do anything. ... Grab them by the pussy. You can do anything."

While we all ponder how Donald Trump thinks of Tic Tacs as an enabling device akin to how Bill Cosby thinks of Quaaludes, let's turn to Twitter, where the sudden and unfortunate Trump-induced notoriety of the tiny breath mints are being discussed:

Advertising Age has reached out to a spokesperson for Tic Tacs. We'll let you know if we hear back.

UPDATE (Oct. 8): Tic Tac has issued a response on Twitter:

Simon Dumenco, aka Media Guy, is an Ad Age editor-at-large. You can follow him on Twitter @simondumenco.

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