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Aides: Sexy Fingers

Published on .





French organization AIDES is back with another racy campaign, this time out of JWT Paris. With a website, video and an Android app, the campaign centers on your fingers -- and all the "fun" you can have with them, including getting them pricked to test for HIV.

This continues AIDES' legacy of naughty over ho-hum PSA, with risque ads starring Dicks and Willies coming out of shops including TBWA Paris and Goodby.

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