DDB Canada and Best Buy put a Facebook spinon the classic game. "Pass The Present" uses Best Buy's 13 favorite things to pass presents onto Facebook friends. 400 prizes have been "concealed" in layers of gift wrapping. Peel back a layer, and if you don't find anything, pass the present onto another Facebook friend so they can try their luck. If your friend unwraps the final prize, you get a $25 gift cert and your friend wins the big kahuna: all 13 favorite things.