Google: Demo Slam

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Google Creative Lab and Johannes Leonardo have launched Google Demo Slam, an online campaign that recruits the general public into showing off various Google technologies, in order to increase awareness of the company's array of offerings, from Google Goggles to Google Mobile Voice Search. Films so far demonstrate how Goggles, for example, can recognize a human recreation of Mount Rushmore, or how Google Voice search works in the middle of extreme sports action, or, when your mouth is stuffed with marshmallows. Each film is pit against another, and visitors are able to vote on the most successful demo.