Heineken Will Save Your Lazy Butt This Valentine's Day

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Looks like Heineken is out to bail out some slacker V-day asses with this new Valentine's Twitter effort out of Wieden + Kennedy N.Y. that could land you a reservation at what the brewer says are "cool, man of the world restaurants." Hopeful diners just tweet a message with the hashtag #tweetforatable, and the fortunate winners won't have to come up with lame excuses to their loved ones like "Ordering in is more romantic."