Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

IKEA: The Sofa Player

Published on .

With The Sofa Player, Forsman and Bodenfors evolves its recent cool Sofa ads for IKEA into a a website. Here, users can click on and play an array of fun, fast-paced clips in the same style, and find out more about the designs involved.

Most Popular