Fashion brand Michael Kors is going all Burberry with a "360 degree immersive experience" planned for its New York Fashion Week show on February 13. Its All Access, All Angles website, set to go live during the show, will present the show from multiple points of view, including backstage with makeup artists, on the runway with models and in the front row with the editors. You can also get a preview of the show at the brand's Destination Kors site, which is featuring conversations with models and fashion editors as well as Michael Kors himself sharing his pre-show preparation.
As technology permeates every aspect of marketing, IT is quickly becoming a strategic partner to the marketing team -- or it should be. All too often, IT and marketing are facing off rather than working together. Here’s what marketers need to know to work well with the tech team. Brought to you by Rackspace.Learn more