Launched at Sundance last weekend, Bear 71 is an interactive documentary that's getting rave reviews in the film world.
The documentary, which has already received over 30,000 visits a day. follows the life of a female grizzly bear in Canada's Banff National Park from the moment she is tagged and collared by park rangers to the moment of her untimely death. The story is 'narrated' by the bear in the first person, and as well as full video contains interactive elements to help viewers explore her story.
Audiences explore the bear's natural habitat, which is expressed as an abstract landscape constructed by thousands of stylized data points. Toronto-based interactive agency Jam3, which worked on the project, created a 3D particle engine to bring the grid to life. As users tour the grid, they can peek into the multiple surveillance cameras placed around the preserve.
Viewers can even 'turn into animals' by turning on their webcams and broadcasting still shots of themselves to other viewers by posting them to a 'surveillance wall.' They can chart your own path on the grid and track those of other users.