Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Sony/Intel: Project Shiphunt - Shipwreck Alley

Published on .

In the next phase of their Project Shiphunt, a follow up to last year's Rocket Project, Sony and Intel are taking a team including five Michigan high school students a mission to hunt for a sunken ship in the waters of Lake Huron's Shipwreck Alley.

Using Sony VAIO laptops with Intel processing power, the team will investigate the ship's identity, and document it for future generations. The entire journey will be recorded by director Paul Bozymowski; this online film sets the stage.

Most Popular