Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Sony Vaio: Oceans of Treasure Game Trailer

Published on .

Following last year's joint project to launch a rocket, Sony and Intel are teaming up for a new venture, Project Shiphunt. It will see a group of Michigan students hunt for a sunken ship in the Great Lakes, using Sony VAIO laptops with Intel processors.

To promote the project, 180 LA has created Oceans of Treasure, one of the first ever games created using Google Earth. Players search for a fictitious sunken ship by collecting clues and data. Once they narrow their search area, they can dive into the depths of the water to explore the virtual shipwreck and win prizes. The game can be accessed on Sony.com or Sony's Facebook page.

Most Popular