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TBWA London: Eastern Eggs

Published on .

To celebrate the Easter holiday, and help support those in Japan affected by the tsunami disaster, TBWA London has launched Eastern Eggs. The agency has engaged top illustrators and designers, along with a printing device called The Egg-bot to create solid wood eggs adorned with unique designs, available for sale on the Eastern Eggs site for the suggested donation of 10 pounds. Visitors to the site can select an artist and submit their donation. They'll then receive an email confirmation to let them know when their eggs will be printed, and, possibly, an invite to watch the process via webcam. For now, check out Egg-bot at work here.

So far the participating designers are Danke Schoen, Maneki Neko, Paul Pateman, Janm Kallwejt, Damien Weighill, Kristyna Litten, Matt Lyon, Nick Purser, Shin Tanaka, Tony Riff, Yehrin Tong and Ewen Stenhouse, with more to be added in the coming days.

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