Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

TNT: Perception Experience - On the Street

Published on .

Breakfast New York gives audible flip-boards of the past a modern twist for TNT's "Perception," a show about a man who can see patterns in words. The experience, which takes place in July in Manhattan, 24 hours a day, is a 23-feet by 12-feet display made up of 44,000 electromagnetic spinning dots, which create a moving image as they flip from black to white.

Pedestrians can "erase" words by moving their bodies, leaving behind specific "clues," just like the character in the television show does. Check out a making of video here.

Most Popular