×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Virgin: Book by Weather

Virgin: Book by Weather

Published on .



Two Miami Ad School students have an idea that may change your idea of a vacation. "Book by Weather" lets you input how much you want to spend, your departure city and your preferred weather into Virgin's booking system. A few days before your departure date, Virgin will find you a destination that matches what type of weather you chose. Otilia Dobrea and Glen Hansen previously also worked on an idea for Heineken, which let you buy your friend a beer through an app.

Most Popular